The Bar Method logo


Founded in 2001, The Bar Method was created by Burr Leonard, considered a pioneer in barre-based fitness. Built on the body-elongating practice of dance conditioning, the science of physical therapy, the pace of interval training and its unparalleled teacher training program, The Bar Method is the most targeted and effective barre workout in the market. The Bar Method’s approach to personalized total mind and body fitness delivers increased strength, endurance and resilience results that can be felt after only a few sessions and maintained for a lifetime. Self Esteem Brands acquired The Bar Method in 2019. Today, there are 96 locations in the U.S. and Canada with plans to add new franchised studios worldwide.

Type of Franchise: Barre fitness studios

Number of Countries Operate In: Multiple

Countries Operate In: United States, Canada and international

Master Franchise Opportunities Available: No

Our Stats


Year Company Founded


Year Company Started Franchising


Number of Corporate-Owned Locations as of January 2023   


Number of Franchised Locations as of January 2023

1,750 - 2,500 square feet

Typical Size of Locations

Franchisee Requirements


Initial Franchisee Investment Required


Franchisee Net Worth Requirement


Franchisee Liquid Cash Requirement


Initial Franchisee Fee

$42,500 (franchisee fee), 6% of gross revenue (royalty fee)

Ongoing Franchisee Fee or Royalty

Why Invest in The Bar Method

Franchisees within The Bar Method network benefit from multiple revenue streams including individual classes, recurring memberships, and retail apparel.
Due to its flexible business model The Bar Method has a diverse network of owners. Additionally, The Bar Method is 100% female owned.
The Bar Method is owned by Self Esteem Brands, the parent company of prominent wellness brands like Anytime Fitness, Waxing the City, Basecamp Fitness and StrongerU Nutrition.
Operating from a franchise-first mentality, franchisees can count on continuous coaching, marketing support, operational guidance and more.
Joining the Bar Method as a franchisee allows individuals to pursue their passion for fitness and community while leveraging a successful business model as an entrepreneur.
The Bar Method is part of Self Esteem Brands.

Contact The Bar Method

Tony Nicholson
Vice President of Sales